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⚜️ The rise of Pierre Mahéo’s much buzzed-about Parisian menswear label @officinegenerale has struck chord with a formula that blends simple aesthetics, high quality, affordable price points and a philosophy rooted in ‘disgust towards the system.’ Mahéo started his career in fashion in 1998 by working under Michel Barnes, a celebrated Parisian tailor in France, who taught him to be discerning when it comes to fabrics and construction. He moved on to begin working for some major fashion houses in Europe, but he became disillusioned by the poor quality clothing being produced. He had a dream of creating high-quality clothes at an accessible price point, so he sat down at his kitchen table and began designing his own collection--one that he could guarantee was being made right. By 2012, Officine Generale was launched in Saint-Germain-des-Prés. The inspiration behind the designs comes from Mahéo’s desire to really, truly live in your clothing. The tailoring is soft and the jackets are shorter than average to allow for greater movement. The fabrics are intentionally chosen. Every decision Officine Generale makes is to ensure the longevity of the piece. From the way it’s stitched to the fabric composition and timeless styling, they want these pieces to live in your wardrobe for years to come. Every item is made in Europe (mainly Portugal), where workers are paid fairly to do quality work. They use high-end materials and mills, using fabrics like premium Japanese selvedge Oxford cloth and Loro Piana wool. Even the smallest details are painstakingly considered, like the depth of a pocket or the way a fabric will fade with age. These are items you can wear season after season, year after year, and maybe even generation after generation. It’s really not surprising that Officine Generale catches the eye of the most prominent fashion figureheads at menswear shows each year. It’s never flashy, but those who know, know. Their collections communicate that sense of French elegance that is not always easy to find, and nearly impossible to fake. ______________________________________ Follow us @theclassicdistrict and stay tuned for more! Use #theclassicdistrict to be seen! ⚜️